1.1 billion hours of travel time saved each year? That’s a lot of time. Also, consider UPS, which uses map technology to optimize delivery routes—saving 5.3 million miles and more than 650,000 gallons of fuel in 2011. And every eight seconds, a user hails a taxi with Hailo, which used maps and GPS to deliver more than 1 million journeys in London alone last year. Finally, Zipcar uses maps to connect more than 760,000 customers to a growing fleet of cars in locations around the world.
Because maps are such an integral part of how we live and do business, the list of examples goes on and on. That’s why it’s important we all understand the need to invest in the geo services industry so it continues to grow and drive the global economy. Investments can come from the public and private sectors in many forms—product innovation, support of open data policies, more geography education programs in schools and more.
We’re proud of the contributions that Google Maps and Earth, the Google Maps APIs and our Enterprise solutions have made to the geo services industry and to making maps more widely available, but there’s a long way to go. To learn more about the impact of the maps industry, see the full reports.
User data requests of all kinds have increased by more than 70 percent since 2009, as you can see in our new visualizations of overall trends. In total, we received 21,389 requests for information about 33,634 users from July through December 2012.
We’ll keep looking for more ways to inform you about government requests and how we handle them. We hope more companies and governments themselves join us in this effort by releasing similar kinds of data.
One last thing: You may have noticed that the latest Transparency Report doesn’t include new data on content removals. That’s because we’ve decided to release those numbers separately going forward. Stay tuned for that data.
